
We are Sway Social
Amplifying your influence, elevating your brand.
We pride ourselves on delivering exceptional results while building strong relationships with our clients. Trust us to elevate your social media presence, leaving you free to focus on what you do best.
Our Services
-
We'll help you unlock the potential of your influence through effective affiliate strategies that generate revenue and prove your selling power.
-
Our team of content creators is equipped to handle end-to-end management of your organic strategy. From generating concepts to building and executing your content calendar, we pride ourselves on our ability to create short and long-form authentic, engaging posts that reflect your unique voice. For clients based in Nashville, NYC, Austin, LA, San Diego, and Salt Lake City, we can even offer in-person content creation services as well.
-
Our team will take care of everything from editing and copywriting to thumbnails and posting, ensuring your content is polished, consistent, and aligned with your vision.
-
We'll partner with your agency to handle the execution of your campaigns, ensuring a seamless process from start to finish.
-
Tap into the power of your platform. We provide compelling copy for your newsletter that mobilizes your subscribers and engages your audience.
-
Captivate your audience and expand your reach with highly shareable blog posts that showcase your expertise.
-
Leveraging the power of Facebook and Instagram ads, we'll help you gain exposure, reach your target audience, and drive conversions, maximizing your ROI.
The Sway experience is one of luxurious necessity, allowing those we work with the time to take on more brand deals, explore other ventures, and enjoy peace of mind knowing that we have the expertise to take this off their hands. Who doesn’t want more of that?
Ready to level up your influence? Our 60-minute online course will teach you how to monetize your social media!
sway social academy
As the heartbeat of your online presence, social media plays a crucial role in shaping your success in the modern marketing ecosystem. Let us shoulder the responsibility of establishing and elevating your social media presence.
Is Sway a good fit for you?
You enjoy a collaborative approach to working with agencies.
You are responsive and available for quick approvals.
You are willing to invest a minimum of $3000 and scale your strategy as needed.
You're open to testing new strategies and types of content.
You have clear, realistic goals or you're willing to work collaboratively to discover and define them.
About the Founder
Callen Hamilton Boyer was working in corporate recruiting when she first decided to take her love for project and talent management and venture into the influencer management realm. After quickly recognizing a gap for creator-focused services in the influencer space, she decided to create a solution. As a reliable partner with a high level of service, Callen’s client list continued to grow and Sway Social was born. Today, Sway is proud to provide comprehensive social media management services to a roster of over 40 creators and brands, and work alongside over 8 influencer management companies.
Meet the Team
-
Most likely to
Only listen to podcasts at 1.5x speedA regular at
Every Nashville coffee shopCan't live without
My vejasPet peeve
When the people behind you on the plane try to get off before you
-
Secret talent
Can recite almost every episode of New Girl by heart (not season 7 though because it’s trash & I will not be convinced otherwise)A regular at
Flamingo Cocktail LoungeCoffee shop order
Iced lavender vanilla latte with oat milkKnown for
Buying new clothes for every single event. Even if it’s just dinner plans. No exceptions. It’s honestly a problem.
-
Guilty pleasure
Online shoppingSecret talent
Remembering birthdaysKnown for
Losing my phone every 5 minutesCoffee shop order
Oat milk latte (with vanilla, half sweet if I’m feeling crazy)
-
Secret talent
Speaking German & SpanishA regular at
East Nashville Antiques with an Elegy coffee in hand!Known for
Giving every get-together a theme…and an itinerary!Guilty pleasure
Jane Austen novels
-
Can’t live without
Incredibly large, oversized hoodies & my pup, Rue!A regular at
Jack Brown’s Monday Night TriviaKnown for
Being 20 minutes late to every hangoutSecret talent
The speed at which I can spend money while shopping!
-
Most likely to
Spend all of my money on concerts & music festivals!Secret talent
Knowing pretty much everything about pop culture!Known for
Being an Orangetheory Fitness enthusiastCoffee shop order
Iced vanilla latte with oat milk no matter what the weather is
-
Known for
Converting people to Vanderpump Rules fansMost likely to
Skip the function to stay at home with my dogCan’t live without
My wiener dog Slinky!Coffee shop order
Iced chai latte
-
Guilty Pleasure
90 Day Fiance with a side of Hot CheetosMost likely to
Make a joke when things are awkward!A regular at
Blow Dry Bar & Orangetheory FitnessCan’t live without
Hair clips & my Billie Eilish!
-
A regular at
Cava & the gymKnown for
Being a therapist to anyone I meet!Can’t live without
My husband & my dog!Pet Peeve
When someone holds the door open for you & you have to hit a slight jog
-
Guilty pleasure
All reality dating shows! If it exists, I will watch it.Most likely to
Be listening to or talking about Taylor Swift 24/7Can’t live without
My two sweet kitties - Waverly & Este!Known for
Loving all things spooky!
-
A regular at
Costco -- they have the best stuff!Known for
Being a bit of a health nerdCan’t live without
My blender -- I love starting everyday with a smoothieGuilty pleasure
Fantasy Books -- ACOTAR, Fourth Wing, etc.
-
Guilty pleasure
Online shopping (especially vintage)Most likely to
Cry at cute animal videosCan’t live without
A morning matchaKnown for
Having a new nail design every other week!
-
Known for
Pulling out all of the stops on people’s birthdaysGuilty pleasure
Crime documentariesA regular at
Killebrew Coffee!Can’t live without
Fuzzy socks!
-
Guilty pleasure
Chocolate covered strawberriesKnown for
Always being overly organizedA regular at
30A florida, pilates, or target!Can’t live without
My dog Luna
-
Guilty pleasure
A donut from Five Daughter's Bakery gets me every time.Most likely to
Move to a farm someday. Give me all of the chickens & mini ponies, please!Can’t live without
My husband & our sweet pupKnown for
Always wearing trucker hats & matching sets
-
Secret Talent
I can recite a Real Housewives quote for any scenario.Most likely to
Be watching BravoA regular at
Thai Ni YomCan’t live without
Facetimes with my 12 year old neice!
-
Secret Talent
Parallel parking & pistol squatsMost likely to
Show up to an event overdressedA regular at
The airport- I love to travel!Known for
Being super extra (I’m a Leo — what can I say?)
-
Most likely to
Spend my money on travelingKnown for
Planning an entire vacation itinerary for my family & friends!Can’t live without
My husband & dogsGuilty pleasure
A small sweet treat every night!
-
Coffee shop order
Iced vanilla latteMost likely to
Rewatch gossip girl again & againA regular at
Corepower yogaCan’t live without
My fluffy orange cat, Atticus! (also known as mr. pants)